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Social Media Marketing & Optimisation

Showing up properly, where it actually matters

Social media is where brands live day to day — and half-showing up just doesn’t cut it. At KidDotCo, we create social media posts and video content that are carefully considered, visually strong, and right for the audience they’re made for.

Consistency is key. We understand how important it is to show up regularly, with the right message, at the right time. From when content is posted to how it’s presented, everything is designed to feel intentional rather than reactive. Tone of voice matters just as much as visuals, and we take care to strike the right balance — not everything should look or sound the same.

We focus on storytelling, clarity, and rhythm. Posts work together as part of a wider picture, creating feeds that feel cohesive without becoming repetitive. Some content can be bold, some subtle, some informative — all of it aligned with the brand’s personality.

The result is a social presence that feels confident, considered, and genuinely human. Content that looks right, sounds right, and lands where it should — helping brands stay visible, relevant, and recognisable online.

Projects where we used Social Media Marketing & Optimisation

KidDotCo are an award-winning creative agency specialising in App and web design and development

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